Skip to content

Economy · all games

Soft currency

The common currency players earn by playing, spent on everyday upgrades, retries and boosters.

Also called: coins, gold, free currency, cash

Soft currency is the money a game hands out freely: coins for finishing a level, gold for completing a task. It is earned at a steady rate and spent often, so it is the main way a game paces how fast players get stronger.

Designers balance it with sources (where it comes from) and sinks (where it goes). If sources outgrow sinks, players pile up coins with nothing worth buying and rewards stop feeling like rewards. If sinks outgrow sources, progress stalls.

Most games with a soft currency also have a hard currency that is scarcer and often bought with real money. Many games let players convert hard currency into soft, which ties the free economy to the paid one.

In mobile games

In mobile games soft currency is usually shown at the top of the main screens, next to the hard currency, and appears in level rewards, upgrade costs and shop packs. Many shops sell soft currency in bundles for hard currency or real money.

What to watch for

  • Inflation: rewards that grow faster than costs make every later reward feel smaller.
  • Too many soft currencies. Each new one has to be learned, displayed and balanced.

Soft currency in real games

868 screens from 25 games in the library.

Preview limit

Showing 6 of 868 screens

A free account doubles this to 12 screens per view, opens the first 3 steps of any flow, and lets you save references into collections. No card required.

Sign up with email

By continuing you agree to the Terms and Privacy Policy.

Already have one? Log in

Flows that show it

Related terms

Explore the system